3 Ways Philanthropy Increases a Company’s Purpose

3 Ways Philanthropy Increases a Company's Purpose

Corporate social responsibility programs or other various forms of philanthropic work not only inspires adults to give back, but it also creates a strong base for these individuals to eventually lead in the workforce. Incorporating philanthropy into a business model is absolutely essential when it comes to bridging young people’s purpose in conjunction with their passions.

1. Making business positive

Company branding is absolutely essential when promoting a certain product or service in the market. Helping employees to find their voice in the charitable field is important for both professional and personal growth.

2. Defining the foundation’s meaning

Partnering with individuals that add meaning or help define your company’s foundation is another important step to truly make a philanthropic impact. This way your employees can learn skills that can help them grow professionally. Also, you may want to look into partnering with other organizations or businesses in order to send a cohesive message across the industry.

3. Event planning

Small steps to create events that define your foundation in the community is also important when crafting your brand image. Before making larger philanthropic changes, starting small in your local community is the best way to get things started. Creativity is key in this part of the process.


Ross Sanner

Ross Sanner is the Founder and CEO of Think Growth Consulting LLC, a leading company that guides both nonprofit and for-profit businesses through smart, expansive investment and growth opportunities.

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